Law Institute Victoria

My role at the LIV

As Senior Digital Marketing and Insight Specialist at the Law Institute of Victoria, I improve UX and digital performance across our channels, focusing on usability, structure and conversion through data-informed design.

Legal Forum program page

One of my favourite projects was a responsive microsite showcasing 40+ conference sessions across multiple streams. Designed and developed independently within days, it let users explore sessions, select favourites and generate a personalised printable PDF program—replacing static PDFs with a fast, interactive tool.

UX optimisations, redesigns and landing page design

Across the LIV website, I’ve simplified complex information into intuitive layouts and built multiple landing pages from scratch, helping users find relevant resources quickly and easily.